They help you to become an organisation that learns as it executes its strategy. Because Strategy Maps are such a succinct tool for capturing strategy on a single page, they are also more easily adapted and refined than traditional thick plans. If you want a more responsive adaptable organisation that recognises that the strategy will evolve as you implement it, then Strategy maps, used as a part of an overall Strategic Learning process will help you. They can be used to discourage silo thinking and encourage joined up thinking and working. Strategy maps raise the level and quality of conversation amongst a management team. They help you to manage the strategy and focus on change, while the scorecard contains the operational detail that supports this. This is an example of a Chief Executive who had her strategy on a page with her Strategy Map Strategy maps help you manage performance better. People can easily see where they fit in and contribute. Others have kept a large version on their wall, or the office wall, so that the whole organization can see what needs to be achieved, and can track progress. I know many clients who have carried their strategy maps around to explain their strategy. Because Strategy maps are a rich and succinct picture of an organization’s strategy they are a powerful tool of communication. When a client used the phrase, ‘A piece of the strategy in everybody’s pocket’ I knew exactly what he meant. If your staff don’t get the strategy, that could make a big difference. They help you avoid “Strategy by Hope and Magic”. Strategy maps explain how the strategy will bring about change. Strategy maps capture your management team’s thinking in a rich manner, so it is easy to communicate. Strategy maps help you to ensure your strategy will be more successful, because they help you to capture, communicate and manage your strategy better. 2) What are the benefits of using Strategy Maps? Strategy maps capture and communicate your strategy
#OBJECTIVE GRID MAPPING HOW TO#
Want to know more? To learn more about the Strategy Mapping book, read David Norton’s foreword in full, to or to find out how to buy “Strategy Mapping…”, simply click on the cover or this link. “This book is a ‘drivers manual’ for anyone who is implementing a Balanced Scorecard performance management system it is required reading.” Dr David P Norton, Joint Author of The Balanced Scorecard The foreword of the book was written by David P Norton himself. Get help with your strategy map projectġ) A complete guide to designing, implementing and using Strategy Maps to support strategy execution:īefore we dive into detail, this page contains some of the basic messages from my book, Strategy Mapping for Learning Organizations, Author, Phil Jones (Published by Gower, December 2011).
Quick links to Strategy Map topics on this page: You will also learn how to avoid some of the most common mistakes people make when designing and implementing strategy maps. It touches on public sector and NFP applications, as well as commercial uses. It describes some of the problems they solve and shows how strategy maps improve the design and effectiveness of balanced scorecards when managing both strategy and performance. It explains what strategy maps are and how they dramatically re-focus and move a balanced scorecard from operational detail to strategic intent. This page describes the benefits that well designed strategy maps can bring. If I want to discuss the strategy with another manager I simply say,’Hey, let’s have a look at your strategy map’.” Graeme Law, Strategic Planning Advisor, Peterborough City Council “I can carry the strategy around in my pocket. This page provides an essential introduction to Strategy maps, their benefits and how they work.
#OBJECTIVE GRID MAPPING UPGRADE#
Whether you are an Executive, Manager or Practitioner, you are in the right place… If you want to modernise or upgrade your balanced scorecard, so it makes a difference to your strategy, then strategy maps are the place to start.
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